Category: COMMUNICATION BASICS

  • Communication – How to

    The three basic questions to start with:  And even though those three questions are marked in every communication plan ever as the goal, the purpose, and the target group, people tend to get sloppy with them. And when you get sloppy, you don’t do the proper research work behind them. You don’t go to the…

  • Why is communication so hard?

    In my last posting, I touched on the subject of why communication is hard. I’m going to evolve this a little bit in this post. If we can understand the mechanics behind the “But I already told them” – situation, we’ll be better equipped to deal with it.  Society today is constructed in multiple, complex…

  • Communication – a starting point (Or Finding common ground).

    I’m going to talk about communication in this blog – I guess that much is obvious. I’m going to address a number of the different fields in this vast discipline; Communications. So I think that a fair starting point would be to start with the basic question “Communication – what is it?” And I guess…